A+E networkrks has aannounced that Deborah K. Bradley has joined the company as Executive Vice President of Global Content Sales. The announcement was made by Mark Garner, executive vice president of content sales and business development, to whom she will report.
In this newly formed role, Bradley will oversee the team responsible for licensing original and existing content to A+E Networks streaming partners and all US linear and non-linear platforms. While leveraging all of A+E’s content production, she is responsible for expanding A+E’s presence on third-party media platforms. She will also be responsible for expanding the distribution of A+E’s growing portfolio of FAST channels. Based in Atlanta, Bradley will work across the company to achieve growth and revenue goals.
“Throughout her career, Deb has demonstrated deep knowledge of growing platform businesses, negotiated cutting-edge content sharing and licensing deals between networks, studios and streaming platforms, is passionate about consumer experience on digital platforms and has an innate ability to better serve audiences,” said Garner. “We look forward to his leadership as A+E Networks is further expanding its premium global content offerings. »
Bradley joins A+E Networks from The Amherst Group, a financial advisory firm specializing in real estate. Prior to joining Amherst, Bradley served as Executive Vice President, Network Optimization, Content Strategy and Marketing at Turner Entertainment (now Warner Bros. Discovery) and previously held various executive positions at CBS Television Distribution and Paramount Domestic Television. (now Paramount Global). She was also Strategic advisor to the CEO of Magid, a consulting and research firm in entertainment and consumption.